The Power of Lust

Posted by: Myk Likhov



Lusty image from an Equinox ad. (I always loved this one.) Watch the video, than check out these Equinox ads…and let me know if they make more sense.




Saw this video on Brother Sean Stephenson‘s site, It  explores the science of lust. It’s all super interesting, but my favorite part is the experiment testing the extent to which lust inspires creativity (or productivity) — the idea that a “muse” can up your game (think Picasso). Results are hilarious, and maybe profound.

 And if you haven’t checked out Sean, you should (here). He’s one of the most impressive men of our generation.


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This entry was posted on Tuesday, February 11th, 2014 at 9:36 am and is filed under What I read today.